Cognitive Commerce

How I Helped Design an App That Puts Data to Work for Boots UK

In 2015, I had an amazing opportunity to go with a team from Boots UK to the Apple headquarters in Cupertino, California, to help design a new IBM MobileFirst for iOS app for iPad that would help me and my colleagues better serve our customers. I work in a Boots store in Norwich, England, as a […]

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Discovering What Really Matters to Health

Most of us spend time researching the quality of a product or service before we agree to buy it. We want to make sure we’re getting the best product we can for our money. Likewise, producers of those products depend on consumer feedback to make the best products or services consumers could buy.  Yet, when […]

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Weathering Hurricane Season with Cognitive, IoT

The Atlantic hurricane season begins June 1. This year could be the most active in four years, with 14 named storms, eight hurricanes and three major hurricanes forecast during the coming season, according to The Weather Company, an IBM Business. We’re a country used to Mother Nature showing us a wide variety of severe weather. […]

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How Cognitive is Tackling New Challenges, from Conservation to Customer Service

Cognitive application development is taking off around the world and across industries. In the past year alone developers in Japan, the Middle East, Latin America and most recently, Korea, have begun building with cognitive technologies in their native languages. With such energy behind the technology, IDC predicts that by 2018, half of all global consumers […]

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IBM Health Corps: New Ideas for Solving the World’s Health Problems

Zithulele Hospital is a medical marvel. It provides quality acute and primary care for a community of 130,000 people scattered across part of the rural Eastern Cape of South Africa with just 146 beds and 13 fulltime doctors. Zithulele’s situation illustrates one of the major public health challenges in the world today: there aren’t enough […]

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It’s Time to Catch Up and Deliver Customers the Shopping Experience They Want

The trend of “uberization” or industry disruption, a dominant concern of the C-suite this year, has extended beyond the corner office into what customers’ expect of their brick and click shopping experience. A new IBM study finds retailers’ strategies to innovate and meet those expectations are not keeping pace. The IBM 2016 Customer Experience Index […]

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The Race for Gold: Powering USA Cycling Through the Cloud

USA Cycling recently took home the gold medal for Women’s Team Pursuit at the World Championships in London – earning Team USA’s first world championship title in the event. Our team of four elite cyclists – Sarah Hammer, Kelly Catlin, Chloe Dygert and Jennifer Valente – clearly defeated Canada by nearly three seconds after twice […]

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How Business Leaders Can Thrive With a Hybrid Cloud

The benefits of hybrid cloud have been clear to many organizations for some time. Along with the cost efficiency of moving certain workloads to the cloud, hybrid environments allow organizations the flexibility to maintain and better secure data on-premise or scale out as needed. In many ways, hybrid cloud has become the norm. IDC predicts […]

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Mobility in the Cognitive Era

More than 90 thousand people will convene at Mobile World Congress in Barcelona this week to learn about the latest in mobile tech. Besides checking out the hottest new devices, including IoT and wearables, I expect attendees will be talking a lot about how mobility is creating new models for the enterprise, as well as […]

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Making Data Easy for Businesses with Cloud Data Services

Big Data has been called the most hyped tech trend in the world today. It promises to enable people of all stripes to tap into the world’s ocean of structured and unstructured data and to draw insights that help them make better decisions. Too bad it’s not delivering fully on that promise. Or it wasn’t, […]

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The Future of Retail is Consumer-Connected and Cognitive

The retail business model is being disrupted and the industry knows it. In a recent study, 58 percent of retailers agree that businesses focused only on brick-and-mortar stores will not survive past the near future, and 72 percent of respondents stated that they believe one or more prominent merchants will disappear in the next one-to-three […]

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