Earth Day
Confronting Global Challenges on Earth Day’s 50th Birthday
April 22, 2020 | Written by: Jim Whitehurst
Share this post:
This year marks the 50th anniversary of Earth Day. As we observe this occasion in the midst of a global pandemic, it strikes me as a timely reminder that we must not relegate climate change and the health of our planet to the back burner. Rather, Earth Day 2020 is a chance to reflect on the lessons that COVID-19 teaches us about the Earth, our environment, and ourselves.
This terrible public health emergency reminds us that the world is a dynamic place – deeply connected, constantly evolving, and always presenting humanity with new challenges. It reminds us that these challenges must be met with bold action, and that answers to global problems are grounded in two powerful forces: innovation and human ingenuity. I am in awe at the resiliency of the human spirit, our courage, and our will to triumph over adversity.
My hope is we draw strength and inspiration from these challenges as we mark the 50th Earth Day and face the reality of a changing world: oceans filled with plastic, natural resources at risk, and a warming climate. Most of all, we must not pause even for a second in our search for real solutions that preserve our planet for our children and all the generations to come.
While I’m still settling-in to my new role at IBM, I have been impressed by its long-standing commitment to the environment, which was formalized just one year after the first Earth Day.
IBM published its first annual Corporate Environmental Report in 1990 and helped the U.S. Environmental Protection Agency launch the ENERGY STAR program in 1992. We have disclosed our CO2 emissions every year since 1995, published our public stance on climate change in 2007, supported the Paris Agreement in 2015, and, most recently, we became a founding member of the Climate Leadership Council. We have called for a price on carbon and vigorously support the Council’s roadmap for making it an effective reality.
We are also expanding IBM investments in renewable energy and reducing our own CO2 emissions at a pace consistent with what scientists agree is needed to limit global warming. By 2025, IBM will have cut those emissions by 40 percent.
As someone who believes in technology as a force for good, I am especially committed to IBM’s use of powerful innovations to make the promise of Earth Day real. Our blockchain helps consumers trust that products they buy come from sustainable sources. For example, we worked with Plastic Bank to develop a blockchain-powered system to convert plastic that litters oceans and rivers into a new kind of currency that users can exchange for goods such as food or diapers.
Working toward a clean-energy future, IBM partnered with Daimler to use quantum computing to accelerate development of next-generation batteries. Our Research teams are working with MIT and others on new ways to offset the growing energy consumption needs of complex AI applications, from creating hybrid digital-analog devices that increase speed and power to building self-cooling hardware.
And we are not neglecting our roots – large scale computing systems. We are succeeding in making supercomputers far more energy efficient. In fact, IBM systems took six of the top 10 slots for this year’s Green500, which measures the energy efficiency of the world’s top supercomputers.
We have also released two new activity toolkits on IBM.org to empower climate innovators the world over. The Plastics Activity Kit helps individuals calculate their own plastic consumption and find ways to become more sustainable. The Energy Sustainability Starter Kit challenges developers to build solutions for energy-efficient consumer products, providing access to IBM technology and data sets to get them started.
Finally, IBM scientists around the world are applying their expertise to improve our understanding of how the Earth is changing, from the ability to map and analyze massive amounts of geospatial data to tools that use machine learning to drive down energy consumption in buildings and provide more precise weather forecasts.
The solution to the monumental challenges we face – the health of people and the health of the planet we depend on – resides in all of us. We must embrace the challenge implicit in Earth Day: will we come together – all of us, around the world – and use our collective genius to make the world more livable, more sustainable for future generations?
I believe the answer is yes. And I know one thing for sure: whether it’s combatting COVID-19 or building on our legacy of environmental leadership, IBM will not let up. Society can continue to count on our expertise, and our commitment to the responsible stewardship of technology and our planet.
________________________
Related:
Good Tech IBM Blog: Earth Day 2020, Taking Action on Climate Change
Jim Whitehurst is President of IBM.
Shifts in U.S. Consumers’ Preferences Amid COVID-19 Make Business Agility Essential
As we move through the pandemic, and states and businesses in the United States begin to carefully re-open, U.S. consumers’ attitudes toward life and work are continuing to evolve, according to new research from the IBM Institute for Business Value (IBV). The IBV polled more than 18,000 U.S. adults in May and early June to […]
Igniting the Dynamic Workforce in Your Company
In the rapid push to moving to remote work, we’ve seen digital strategies accelerate by years – transforming their workplaces, workstyles, and business processes forever. Overnight, remote workforces put advanced environments of multi-device mobility, dynamic connection points and robust cloud-based apps that ease communication and collaboration. A new normal is emerging, led by the companies aggressively adopting cloud […]
Lessons from Space May Help Care for Those Living Through Social Isolation on Earth
Since the Crew Dragon spacecraft arrived at the International Space Station (ISS) on May 31, NASA astronauts Bob Behnken and Doug Hurley have been busy—according to their Twitter posts, even working over the weekend to repair the ISS treadmill. They likely don’t have much time to think about being lonely and cut off from life […]