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By Bill Kelleher on 22 February, 2019
England Rugby and IBM
With England, Ireland, Scotland and Wales all set to play this weekend, rugby is on many of our minds. You may have seen that The Rugby Football Union (RFU) recently announced IBM as an official partner of England Rugby, which is something I’m very excited about. Under the partnership, we are working together using IBM Cloud […]
By Thomas Fleetham on 6 November, 2018
Football’s Must Win Game
Football is changing. Season ticket holders are getting older and digital disruption threatens the status quo and the traditional way fans view the beautiful game. With full stadiums and the continued growth in TV revenue no longer guaranteed, it is time for football clubs to harness the power of technology to enhance fan experience, without […]