Consumer
Blockchain: empowering retailers to forge stronger links with customers
Of all the new technologies that have come to prominence over the past decade, none has received more attention—or more hype—than blockchain. However, it’s only now that the cryptocurrency bubble is deflating that blockchain’s true potential value for businesses is coming into focus. At IBM, one of the key blockchain “centres of gravity” is for […]
Virtual Retail – How AI is enabling a dialogue to make customer engagement personal
Retailers are on the front line of a dramatic shift in the way customers engage with businesses. The internet and smartphones have ushered in an “always-on” culture whereby we expect to be able to find everything we want and need at the swipe of a screen, to be delivered at a time that suits us. […]
Artificial Intelligence Bridges the Supply Chain Gap
Retail and consumer products companies continue to innovate in the area of customer engagement. It’s clear they believe if they don’t do this they’ll be left behind, or possibly even disrupted out of business altogether. At the same time, we continue to see significant investment in operations, including robotics and automation in distribution centres. But […]